1 Shape the idea
Belk
- My role
- Senior Art Director
Photography direction, styling input, design, copy review, layout, and print production — carrying an idea from concept to the printed page.
Selected career work
The working studio of Todd Briggs
A good idea has to work.
Creative judgment, from the first impression to the final detail.
Pick up a piece. Turn a proof over.Turn a proof over. On a Move button, use arrow keys to move a piece, Shift for larger steps, Home to return it, or Escape to cancel. Reset desk returns all pieces.
1 Shape the idea
2 Tell the story
3 Make it work
| Role | Mon | Tue | Wed | Thu | Fri |
|---|---|---|---|---|---|
| Manager | 9–5 | 9–5 | 9–5 | 9–5 | 9–5 |
| Team A | 9–2 | 9–2 | 9–2 | 9–2 | 9–2 |
| Team B | 10–4 | 10–4 | 10–4 | 10–4 | 10–4 |
From a clear idea
to a complete experience.
Campaigns, photographs, films, and practical tools.
A few different ways of making things work.
Packaging · Campaign · Retail
Close the Laptop.
Open the evening.
HELLO HOUR
Self-initiated fictional brand
Business banking for
independent owners.
Ownwork
Independent concept. Not commissioned or launched.
One property.
The whole story.
Cape August
A season needs
a point of view.
Selected Belk campaigns
A creative eye. A builder’s curiosity.I like making
the whole thing work.
From directing retail campaigns to producing property films and building with AI, I bring creative judgment, hands-on craft, and the experience to move work forward.
The medium changes. The need for a clear idea, thoughtful execution, and sound judgment remains.
The experience behind the workUseful questions.
Working answers.
I define the problem, design the workflow,
and direct AI-assisted building.
01Explore02Explore03Explore04Explore
Freshfields Branch Schedule
A clearer week. A better view of coverage.
Working application · Prepared for reviewStorage Resale Assistant
From a photographed item to a considered listing.
Private application · Release validation outstandingAI Trading Research Lab
Make the evidence as visible as the idea.
Research & paper-trading prototype · Live trading disabledLuna AI Local
Better follow-through, designed from the first call.
Local demonstration · Simulated data & deterministic responses
A way of seeing.
Explore photographyCreative craft.
Business perspective.
Download resume2015–Present
Todd Briggs · Independent
Creative Director & Producer
2007–2015
Belk Store Services
Senior Art Director
2003–2007
Cato Corporation
Art Director / Web Designer
Also shaped by leadership in financial services: people, client experience, and the discipline of delivery. Read the full story.